Another Week, another dollar (or two) and Terabitz

I've been busy as hell this week trying to get everything ready for the closing on our new house, and I think we're all set, just waiting for a few callbacks from mortgage and title companies. The Homepage ForSaleByOwner.com listing has been up for a week now and it has generated 170 views from their homepage off of 5692 impressions, a CTR of 2.98%. This number continues to drop, but if a large percentage of the site's traffic is repeat visitors, I don't think that this would be out of the ordinary, after all how many repeat visitors are going to click to look on our listing more than once? I think that my theory about high volume low yield is starting to evidence itself in the results I have seen so far. This week there have been more calls from realtors and a few buyers, but no new appointments have been setup. I even received an email from a supposedly interested party in the UK, but something didn't feel quite right about it and I suspect that it is the beginning of a money order/transfer scam. Once this featured homepage listing is over with I don't think I will be renewing, instead I will sign up for a featured local listing and see if the lower volume, more targeted leads/clicks are a better investment.

Aside from the results on FSBO, my neighbor who is renting expressed some interest in our house, so I'm hoping that something materializes from that. In the grand scheme of it all, I totally forgot about WOM (Word-of-Mouth) advertising, and that may end up being my most effective medium of all. I would definitely be happy if anything comes of it, but also wonder if it makes all the online work I have done on this project so far a waste? Only one way to find out - wait and see if we have a buyer!

Last bit (pun intended) I will share with you for today is on a new site I discovered, Terabitz. Now at first I thought it was a useful tool for buyers to setup customized searches on a local area, but it turns out that it is a really interesting tool for realtors as well. The first screenshot I'm attaching shows how you can customize your search to display info on a local area around an address you might be looking at (Maps, local news, weather, businessese, schools hospitals, etc):



And if you click on one of the for sale listings, it actually brings you to a local Terabitz for sale listing posted by a realtor for one of their clients:

Overall it is an interesting Web 2.0-esque Real Estate site, and I am attempting to get my listing published there as well. Their tech guys have gotten back to me already, so I'm wondering how much is involved to post and if they will actually accomodate my listing once they find out I'm a FSBO. More updates to follow until I sell this house, have a great weekend!